Lullilu Privacy Policy  

Privacy Policy

At Lullilu, we take your privacy seriously and process personal data in accordance with applicable UK data protection legislation, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

This Privacy Policy explains how we collect, use, store, and protect your personal data when you use our website www.lullilu.com.


Data Controller

Lazy Dress Day Limited is the data controller responsible for your personal data.

Registered office: 71–75 Shelton Street, Covent Garden, London, WC2H 9JQ
Company number: 06870541
Email: enquiries@lullilu.com


Information We Collect

When you use our website, we may collect the following personal data:

  • Full name
  • Email address
  • Telephone number
  • Billing and delivery address
  • Account login details
  • Order and transaction history
  • Technical data such as IP address, browser type, and device information


How We Use Your Information

We use your personal data to:

  • Process and deliver your orders
  • Manage your account
  • Respond to enquiries and provide customer support
  • Administer and improve our website
  • Send marketing communications (where you have opted in)
  • Prevent fraud and ensure website security


Legal Basis for Processing

We process your personal data only where we have a lawful basis, including:

  • Contract: to process and fulfil your order
  • Legal obligation: for tax, accounting, and regulatory requirements
  • Consent: for marketing communications
  • Legitimate interests: to improve our services, prevent fraud, and operate our business effectively, provided these interests do not override your rights


Sharing Your Information

We may share your personal data with trusted third parties where necessary, including:

  • Payment providers (e.g. PayPal) to process payments securely
  • Email marketing providers (e.g. Mailchimp) if you subscribe to marketing emails
  • Delivery companies to fulfil your orders
  • Legal or regulatory authorities where required by law

We do not sell your personal data.


Marketing Communications

If you subscribe to our mailing list, your data may be processed by a third-party provider such as Mailchimp.

You can unsubscribe at any time using the link in our emails or by contacting us at enquiries@lullilu.com.

We will only send marketing communications where you have given consent.


Your Data Protection Rights

Under UK GDPR, you have the right to:

  • Access your personal data
  • Request correction of inaccurate or incomplete data
  • Request deletion of your personal data (where applicable)
  • Request restriction of processing
  • Object to processing based on legitimate interests
  • Request data portability
  • Withdraw consent at any time (for marketing)

To exercise these rights, contact: enquiries@lullilu.com


Complaints

If you are unhappy with how we use your personal data, please contact us first so we can resolve the issue.

You also have the right to complain to the Information Commissioner’s Office (ICO):
 https://ico.org.uk


How Long We Keep Your Data

We retain your personal data only for as long as necessary:

  • To fulfil the purposes for which it was collected
  • To meet legal, accounting, or reporting requirements

Marketing data is retained until you unsubscribe or request deletion.


How We Protect Your Information

We use appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, misuse, or disclosure.

Payment information is processed securely by PayPal. We do not store your payment card details.

While we take reasonable steps to protect your data, no method of transmission over the internet is completely secure.


Cookies

Our website uses cookies to improve your browsing experience, analyse traffic, and support essential website functionality such as shopping and checkout.

We use:

  • Essential cookies – required for core website functionality (e.g. basket, login)
  • Analytics cookies – used to understand website usage (e.g. Google Analytics)

You can disable cookies through your browser settings.

For more information, visit: https://www.aboutcookies.org


International Transfers

Some third-party providers (such as PayPal or Mailchimp) may process your data outside the UK. Where this occurs, we ensure appropriate safeguards are in place to protect your data.


Updates to This Policy

We may update this Privacy Policy from time to time. Any updates will be posted on this page.


Contact Us

If you have any questions about this Privacy Policy or how we handle your personal data, please contact:

Email: enquiries@lullilu.com